Created for NBC Sports' coverage of the Milano Cortina Winter Olympics, this series of interstitials celebrates the beauty, intensity, and emotion of winter sports through a tactile mixed-media collage aesthetic.
My role was to develop the visual thread that bridges the official Olympic identity with a handcrafted editorial approach blending textured imagery, bold typography, expressive composition, and fluid motion into a cohesive broadcast language. Also, I wanted to transmit the HUGE joy of watching the games.
I designed and animated the interstitials for Bobsleigh (all five events), Ski Jumping, Freestyle Skiing Big Air, Snowboarding Big Air, Curling, and Freestyle Skiing Aerials. Alongside the work of artists from around the world, these pieces became part of a larger visual system for NBC's Olympic coverage, later evolving into additional broadcast deliverables, including bumpers.
Client → NBC Sports
Role → Art Direction, Design, Animation
Client
NBC Sports
Creative Direction
David Barton
Project Management
Wade Echer
Art Direction / Design / Animation
Lucas Mariano
Text animation
Emily Tinklenberg
